SALES DECK · FOR [PROSPECT]
[COMPANY NAME]
[ONE-LINE POSITIONING — "We [verb] [thing] for [audience]."]
[Field 1][Value]
[Field 2][Value]
[Field 3][Value]
[Field 4][Value]
[YOUR LOGO]
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About you

[Mirror back what you heard in discovery.]

[Name their goal, their constraint, their team.]

01

[CARD 1 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

02

[CARD 2 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

03

[CARD 3 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

[YOUR LOGO]
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The problem

[Their pain — in their words.]

[Quote them. Don't summarize.]

01

[CARD 1 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

02

[CARD 2 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

03

[CARD 3 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

[YOUR LOGO]
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Why today

[The cost of waiting another quarter.]

[Tie it to a deadline, board commitment, or competitive move.]

01

[CARD 1 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

02

[CARD 2 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

03

[CARD 3 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

[YOUR LOGO]
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Our solution

[Plain-language description — no jargon, no buzzwords.]

[Lead with outcome, not feature.]

01

[CARD 1 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

02

[CARD 2 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

03

[CARD 3 HEADLINE]

[Two-sentence body explaining the point. Be specific — name the user, the pain, the cost.]

[YOUR LOGO]
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How it works

[The mechanics — concrete enough to picture.]

[Walk them through one real flow.]

01

[ITEM 1 HEADLINE]

[One-sentence body — keep it specific and scannable.]

02

[ITEM 2 HEADLINE]

[One-sentence body — keep it specific and scannable.]

03

[ITEM 3 HEADLINE]

[One-sentence body — keep it specific and scannable.]

04

[ITEM 4 HEADLINE]

[One-sentence body — keep it specific and scannable.]

[YOUR LOGO]
07 / 11
Proof
“
[Specific outcome from a named reference customer — quote, attribution, metric.]
— [Name, Title, Logo — same segment as the prospect]
[YOUR LOGO]
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ROI

[The numbers — sourced, defensible, conservative.]

[Show the math. Footnote every figure.]

[Cost saved]$[X]K[per year, sourced]
[Time saved][X] hrs[per team / mo]
[Revenue lift][X]%[on baseline]
[Payback][X] mos[at list price]
[YOUR LOGO]
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Implementation

[Timeline, effort, who does what.]

[Show the first 90 days as concrete weeks.]

M1

[MILESTONE 1]

[Specific deliverable + date or quarter.]

M2

[MILESTONE 2]

[Specific deliverable + date or quarter.]

M3

[MILESTONE 3]

[Specific deliverable + date or quarter.]

M4

[MILESTONE 4]

[Specific deliverable + date or quarter.]

[YOUR LOGO]
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Pricing

[Clear, no hand-waving — the price is on the slide.]

[Hiding pricing kills deals.]

[Tier]
[What's included]
[Annual]
[Notes]
[Row 1 · A]
[Row 1 · B — short description]
[C]
[D]
[Row 2 · A]
[Row 2 · B — short description]
[C]
[D]
[Row 3 · A]
[Row 3 · B — short description]
[C]
[D]
[YOUR LOGO]
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Next steps

[Specific human + specific date — e.g. "Pilot kickoff w/ [Name] on [Date]."]

[your-calendar-link.com]

[Optional: contact email, calendar link, or QR code prompt.]

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